January 4, 2010

Adams Design has just completed the development of the 125th anniversary logo for the Fairmont Hamilton Princess in Bermuda.

The challenge was to visually allude to the elegant history of the world-famous hotel known for its pink facade and pink sand beaches. Brenda Adams, Creative Director of Adams Design, designed the new logo and based it on a royal crest, incorporating an 1800’s couple on the balcony of the hotel overlooking the ocean.

The logo will be used in various ways to promote the anniversary of the Princess including etching the logo on glassware to be used at the hotel.