Design, Copywriting, Print Collateral
Brand identity for this local insurance company. They’ve been in business for more than 65 years, an established presence in Topsfield’s village landscape and in the North Shore’s commercial arena.
This small company needed a big new brand that made a statement and stood out from their competitors. We created a large graphic “S” our of arrows, symbolizing the rapid movement of the agents and the strength of the company. The solid blue juxtaposed with the bright yellow is attention-getting and strong.
The logo and other brand elements have been optimized to perform across various platforms and scales, from the small-space digital world to environmental installations.