50 Liberty

A sister building to Twenty Two Liberty, 50 Liberty will have 120 thoughtfully laid-out homes, most with balconies and amazing views of the Boston Harbor through large tantalizing windows.

We developed a full branding program that includes a large marketing center, advertising, eblasts, a brochure and teaser video with a full website in the works.

After being under construction for only a few months, the building is already sold out before construction has been completed.

BRAND STRATEGY | BRAND MESSAGING | BRAND IDENTITY | DESIGN | COPYWRITING | TAGLINE | CONTENT STRATEGY | PRINT COLLATERAL | ART DIRECTION | AD CAMPAIGNS | ENVIRONMENTAL SIGNAGE | WAYFINDING SIGNAGE | SALES CENTER GRAPHICS | VIDEO CONCEPT & DESIGN | EMAIL & CRM | FLOOR PLAN TEMPLATE & FLOOR PLANS | BRANDING AND NEIGHBORHOOD PHOTOGRAPHY | WEBSITE & MOBILE RESPONSIVE WEB DEVELOPMENT | EBLASTS | CONTENT MANAGEMENT SYSTEM | SEO |

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