Berman's Fine Wine & Spirits

We worked with the Berman family to create a new logo that would set them apart from other wine stores.

Berman’s, a fourth generation, family-owned fine wine and gourmet food store in Lexington, MA, sought a mark that would be fresh, contemporary and set them apart from their competitors.

bermans side view of african american woman drinking wine

The concept for the brand mark is based on the way wine is being poured into a glass that also forms the letter “b”. The color of the logo is loosely based on the rich colorful tones of grapes.

Bermans business cards by adams design boston best logo design agency
Bermans wine store color palette with gray, purple and tan
bermans fine wine & sprits font usage
bermans store wine bottle tags
Bermans wine store wine bottle bag
bermans wine tag on dark wood
bermans fine wine and spirits wine store stationery
Woman buying a bottle of wine at Bermans fine wines and getting help from the sommelier comparing two kinds
Bermans fine wine & spirits business cards

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