A fresh approach

The new identity system was inspired by the deep history of Boston Harbor, taking historic maritime icons and reimagining them with a more graphic, contemporary look and color palette.

Seaport Hotel old map
Seaport Hotel color palette
Seaport Hotel Guest Services book
Seaport Hotel business cards
Seaport Hotel pattern
Seaport Hotel mermaid icons
Seaport Hotel stationary
Seaport Hotel interior

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