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Legacy 4415

Adams Design partnered with Churchill Forge to create a new look for Legacy 4415, a multifamily community in Midland, Texas. The system includes brand identity, messaging, and marketing materials, paired with bold contemporary artwork that reflects the property’s transformation and positions it for the future.
  • Identity
  • Print
  • Illustration
  • Tagline
  • Copywriting
legacy 4415 hand holding water bottle by premiere boston design studio
legacy 4415 bag with woman with yellow pants legacy 4415 hand holding water bottle by premiere boston design studio

MIDLAND. MODERN.

The tagline positions Legacy 4415 as both connected to its place and distinct within it, emphasizing a contemporary living experience that redefines the Midland market.

Legacy 4415 logo on black legacy 4415 hand holding water bottle by premiere boston design studio

The Legacy 4415 logo uses the “L” as a frame, with abstract stripes evoking the pool, paths, and trees of the property.

legacy 4415 fonts on gray vertical
legacy 4415 fonts on green vertical

Set in Alexandria Semibold with custom modifications, the font balances typographic tradition with a proprietary detail.

The color palette was inspired by the interior designer’s choice of warm earth tones complemented by chic blacks and grays.

legacy 4415 graphic icons on white legacy 4415 hand holding water bottle by premiere boston design studio

Custom geometric icons form a modular system. Individually symbolic, together they build a bold pattern that defines the Legacy 4415 brand.

legacy 4415 folder and inserts legacy 4415 hand holding water bottle by premiere boston design studio
legacy 4415 letterhead in box
legacy 4415 floor plan

 

 

 

 

 

 

Adams Design
20 Park Plaza
Boston, MA 02116

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