One Harbor Shore brand identity system and graphic design materials by Adams Design Boston
Website design for One Harbor Shore luxury waterfront residences in Boston

One Harbor Shore

Residential brand identity + placemaking

We make strategy visible.

And brands unforgettable.

Adams Design is a Boston branding agency specializing in brand strategy, naming, brand identity and placemaking. For more than three decades, we’ve helped developers, hospitality brands, nonprofits and organizations create distinctive identities built around a clear idea. Our work also spans corporate, cultural and consumer brands.

CORPORATE • FOOD & DRINK • HOSPITALITY • NONPROFIT + CULTURAL • REAL ESTATE • RETAIL

Printed nonprofit materials for Gaila using soft illustrative style
Gaila Fund nonprofit brand identity featuring a woman with a red and beige headwrap.

The Gaila Fund

Nonprofit brand identity

Sensing Restaurant advertising poster featuring provocative lip artwork and motion blur
Sensual floral imagery used in the Sensing Restaurant branding and advertising campaign

Sensing Restaurant

Restaurant branding + launch campaign

A Newbury Street pole flag displayed on Newbury Street.
A Newbury Street pole flag displayed on Newbury Street.

Newbury Street

Destination brand identity + placemaking

Look different.

Mean something.

We create the strategy, visual language and brand systems that give an identity meaning.

Cumar Marble & Granite

Corporate brand identity + campaign

A black tote bag with the Makor Management logo in green and white.
Makor Capital branding on a navy binder and yellow folder, shown in an open presentation box.

Makor Capital & Makor Management

Corporate brand identity + architecture

The Appleton Mills logo mark
Appleton Mills branding for adaptive reuse of a historic textile mill into artist lofts in Lowell, Massachusetts

Appleton Mills

Adaptive reuse residential brand identity + placemaking

couple in a hot air balloon over Boston, from the Echelon Seaport advertising campaign.
An Echelon Seaport advertisement featuring a boat against a dark background.

Echelon Seaport

Residential brand repositioning + campaign

A Seaport Hotel guest services book styled on a gray chair.
seaport hotel green mermaid coaster on marble table

Seaport Hotel

Hospitality brand identity + guest experience

Berman’s Fine Wine & Spirits branded gift packaging highlighting curated retail experience
Berman’s Fine Wine & Spirits bottle label featuring luxury retail brand identity by Adams Design.

Berman’s Fine Wine & Spirits

Retail brand identity

Calda Vita soap packaging styled with lavender.
calda vita soaps with lavendar vertical

Calda Vita

Consumer brand identity + packaging

The Quinn

Residential brand repositioning + campaign

OUR APPROACH

Strategy before design

We define what a brand stands for, who it speaks to and the idea it can own. Then we turn that strategy into an identity people recognize and remember.

30+

Years shaping brands

Hundreds

Identity systems developed across industries and environments

National

Work spanning Boston, New England, and major markets throughout the U.S.

SELECTED AWARDS

Adams Design turns strategy into brands people remember.

 

 

 

 

 

 

Adams Design
20 Park Plaza
Boston, MA 02116

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