It's not just where you live. It's how.

Positioning these condos as the dream lifestyle, no matter what you want or when you want it. 1.33 million square feet across, 447 luxury condominiums, more than 200 apartments, 50,000 square feet of outdoor and indoor amenity space, 125,000 square feet of retail space and a central public piazza in Boston's Seaport District.

EchelonSeaport needed to stand out among many new high-end residences in Boston’s exploding Seaport District. At the same time, it had to appeal to two different audiences: affluent young professionals and an older, luxury-loving demographic. We did this by focusing on Echelon’s promise of a resort-in-the-city lifestyle.

echelonseaport living room with fireplace by graphic design studio boston
Echelon strategy
echelon tag line by graphic design studio boston
Advertising
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echelon seaport woman in boat with yellow coat vertical
Signage
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echelon-seaport couple-hot-air-balloon by graphic design studio boston
Print
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echelon seaport brochure with girl in black and white by graphic design studio boston

 

 

 

 

 

 

Adams Design
20 Park Plaza
Boston, MA 02116

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