We worked closely with the owners of this family-owned, fourth-generation fine wine and specialty food store to create a unique logo for their retail store. As a firm that specializes in branding and logo design in Boston, we used our expertise to craft a fresh, contemporary logo and brand identity that would distinguish them from competitors while effectively conveying their story and purpose.
Our approach to the brand mark is rooted in the artistry and elegance of fine wine. Inspired by the graceful swirl of wine as it cascades into a glass, the design captures the movement, depth, and sensory experience of a perfect pour.
This emblematic swirl serves as both a visual representation of the tasting experience and a symbol of the connection between tradition and modern refinement. Designed to be timeless yet contemporary, the brand mark seamlessly blends sophistication with warmth, evoking an invitation to explore, savor, and celebrate the world of fine wine.
Adams Design
20 Park Plaza
Boston, MA 02116