The eclectic South End set the stage for The Quinn’s ad campaign, featuring whimsical Rodney Smith images. With the building still underway, the surreal visuals captured attention and offered a striking glimpse of what was to come.
Brand Strategy
Tagline
Advertising
QUINNTESSENTIALLY DIFFERENT
Partnering with photographer Rodney Smith, we curated two of his most iconic images to anchor the campaign, blending timeless elegance with surreal wonder to elevate the brand’s narrative.