Hileman Real Estate Companies

We created a bold, vibrant brand for Hileman, a Beverly Hills based multi-disciplinary real estate firm.

Hileman Real Estate Companies operates at a national scale, reimagining complex office, retail, and mixed-use properties through strategic redevelopment and repositioning. With landmark projects such as the CNN Headquarters and the Geffen Playhouse, the firm’s work demands a level of clarity, discipline, and design intelligence that extends beyond conventional real estate branding.

Client
Hileman Real Estate Companies
Industry
Commercial Real Estate / Real Estate Development & Management
Scope of Work
Brand Strategy, Brand Identity, Logo Design, Visual Language, Print and Digital Applications, Website

Modern real estate website design for Hileman Real Estate Companies

hileman real estate companies binder opened up

The Challenge

As Hileman continued to grow and diversify its portfolio, it needed a brand identity that could reflect the rigor of its approach while remaining flexible enough to support a wide range of project types and audiences.

With multiple business lines and audiences—from tenants and partners to investors and the public—the challenge was to create an identity that felt contemporary, professional, and confident without becoming generic.

The brand needed to communicate structure and intelligence, while remaining flexible enough to support a wide range of applications, from signage and marketing materials to digital platforms.

The Solution

We developed a brand identity rooted in clarity, structure, and adaptability.

We developed a brand identity rooted in clarity, structure, and adaptability. Inspired by architectural grids and planning frameworks, the logo system is built around a modular grid that reflects Hileman’s disciplined, methodical approach to real estate. The mark is simple but distinctive—designed to function as a foundation rather than a decorative flourish.

A bold, contemporary color palette brings energy and differentiation to the system, allowing individual applications to feel dynamic while remaining clearly connected.

Typography was selected for its clean geometry and legibility, reinforcing the brand’s professional tone across print and digital environments. Together, these elements form a cohesive visual language that scales easily across marketing materials and the website.

A refreshed website completed the system, organizing Hileman’s portfolio with clarity and impact, making their breadth of work easily accessible to investors, tenants, and partners.

The logo, inspired by an architect’s grid, symbolizes precision and collaboration. It reflects Hileman’s seamless partnerships, uniting diverse elements into a cohesive, dynamic design.

Hileman Real Estate Companies color palette and typography

Futura Book’s geometric forms reinforce the architectural character of the brand and pair seamlessly with the logo’s structured grid.

A bold, contemporary mix of saturated hues allows flexibility across applications while helping the brand stand out in a crowded real estate landscape.

hileman real estate companies letterhead on rolled paper

Real estate branding system for Boston-based Hileman Real Estate Companies

Business cards and print materials use the grid and color system to create a cohesive, instantly recognizable visual language.

Interior and exterior photography of Hileman Real Estate companies Geffen Playhouse project

hileman real estate companies geffen playhouse at dusk with palm tree

Exterior signage at the CNN headquarters by Hileman Real Estate Companies illuminated red glass façade.

hileman real estate companies birchTree-Properties-vince-los-angeles

A redesigned website organizes the full portfolio into an intuitive, image-forward interface, making navigation effortless for prospective tenants, partners, and investors.

Mobile website for Hileman Real Estate Companies

The Results

We developed a brand identity rooted in clarity, structure, and adaptability.

The new identity provided Hileman Real Estate Companies with a clear, modern brand foundation that supports both current needs and future growth. The system unified the firm’s diverse offerings under one recognizable visual language, strengthening brand recognition and credibility.

Across applications—from business cards to digital platforms—the brand now communicates confidence, organization, and strategic insight, positioning Hileman as a forward-thinking leader in the Southern California real estate market.

EXPLORE MORE OF OUR WORK

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Hileman Real Estate Companies

We created a bold, vibrant brand for Hileman, a Beverly Hills based multi-disciplinary real estate firm.

Client
Hileman Real Estate Companies
Industry
Commercial Real Estate / Real Estate Development & Management
Scope of Work
Brand Strategy, Brand Identity, Logo Design, Visual Language, Print and Digital Applications, Website

The Challenge

As Hileman continued to grow and diversify its portfolio, it needed a brand identity that could reflect the rigor of its approach while remaining flexible enough to support a wide range of project types and audiences.

With multiple business lines and audiences—from tenants and partners to investors and the public—the challenge was to create an identity that felt contemporary, professional, and confident without becoming generic.

The brand needed to communicate structure and intelligence, while remaining flexible enough to support a wide range of applications, from signage and marketing materials to digital platforms.

The Solution

We developed a brand identity rooted in clarity, structure, and adaptability.

A bold, contemporary color palette brings energy and differentiation to the system, allowing individual applications to feel dynamic while remaining clearly connected.

Typography was selected for its clean geometry and legibility, reinforcing the brand’s professional tone across print and digital environments. Together, these elements form a cohesive visual language that scales easily across marketing materials and the website.

A refreshed website completed the system, organizing Hileman’s portfolio with clarity and impact, making their breadth of work easily accessible to investors, tenants, and partners.

The logo, inspired by an architect’s grid, symbolizes precision and collaboration. It reflects Hileman’s seamless partnerships, uniting diverse elements into a cohesive, dynamic design.

Futura Book’s geometric forms reinforce the architectural character of the brand and pair seamlessly with the logo’s structured grid.

A bold, contemporary mix of saturated hues allows flexibility across applications while helping the brand stand out in a crowded real estate landscape.

Business cards and print materials use the grid and color system to create a cohesive, instantly recognizable visual language.

A redesigned website organizes the full portfolio into an intuitive, image-forward interface, making navigation effortless for prospective tenants, partners, and investors.

The Results

We developed a brand identity rooted in clarity, structure, and adaptability.

The new identity provided Hileman Real Estate Companies with a clear, modern brand foundation that supports both current needs and future growth. The system unified the firm’s diverse offerings under one recognizable visual language, strengthening brand recognition and credibility.

Across applications—from business cards to digital platforms—the brand now communicates confidence, organization, and strategic insight, positioning Hileman as a forward-thinking leader in the Southern California real estate market.

Read more about how we create brand identity design.

EXPLORE MORE OF OUR WORK

Let's Talk!

Hileman Real Estate Companies

We created a bold, vibrant brand for Hileman, a Beverly Hills based multi-disciplinary real estate firm.

ClientHileman Real Estate CompaniesIndustry Commercial Real Estate / Real Estate Development & ManagementScope of Work Brand Strategy, Brand Identity, Logo Design, Visual Language, Print and Digital Applications, Website

The Challenge

As Hileman continued to grow and diversify its portfolio, it needed a brand identity that could reflect the rigor of its approach while remaining flexible enough to support a wide range of project types and audiences.

With multiple business lines and audiences—from tenants and partners to investors and the public—the challenge was to create an identity that felt contemporary, professional, and confident without becoming generic.

The brand needed to communicate structure and intelligence, while remaining flexible enough to support a wide range of applications, from signage and marketing materials to digital platforms.

The Solution

We developed a brand identity rooted in clarity, structure, and adaptability.

A bold, contemporary color palette brings energy and differentiation to the system, allowing individual applications to feel dynamic while remaining clearly connected.

Typography was selected for its clean geometry and legibility, reinforcing the brand’s professional tone across print and digital environments. Together, these elements form a cohesive visual language that scales easily across marketing materials and the website.

A refreshed website completed the system, organizing Hileman’s portfolio with clarity and impact, making their breadth of work easily accessible to investors, tenants, and partners.

The logo, inspired by an architect’s grid, symbolizes precision and collaboration. It reflects Hileman’s seamless partnerships, uniting diverse elements into a cohesive, dynamic design.

Futura Book’s geometric forms reinforce the architectural character of the brand and pair seamlessly with the logo’s structured grid.

A bold, contemporary mix of saturated hues allows flexibility across applications while helping the brand stand out in a crowded real estate landscape.

Business cards and print materials use the grid and color system to create a cohesive, instantly recognizable visual language.

A redesigned website organizes the full portfolio into an intuitive, image-forward interface, making navigation effortless for prospective tenants, partners, and investors.

The Results

We developed a brand identity rooted in clarity, structure, and adaptability.

The new identity provided Hileman Real Estate Companies with a clear, modern brand foundation that supports both current needs and future growth. The system unified the firm’s diverse offerings under one recognizable visual language, strengthening brand recognition and credibility.

Across applications—from business cards to digital platforms—the brand now communicates confidence, organization, and strategic insight, positioning Hileman as a forward-thinking leader in the Southern California real estate market.

Read more about how we create brand identity design.

EXPLORE MORE OF OUR WORK

Let's Talk!

Client
Hileman Real Estate Companies
Industry
Commercial Real Estate / Real Estate Development & Management
Scope of Work
Brand Strategy, Brand Identity, Logo Design, Visual Language, Print and Digital Applications, Website