Cumar Marble & Granite

Repositioning and rebranding a company whose family roots in stone cutting go back eight generations. Cumar is New England’s finest purveyor of luxury stone.​

Cumar has a deep history and a reputation for superior marble, granite, and other specialty stones. But their previous marketing had not quite reflected the quality of their products. We were brought in to elevate the brand and put a face on this family-owned company. Our award-winning rebrand provided Cumar with an elegant, surprising, and memorable look that clearly say this is not your mother’s kitchen counter.

two men moving a slab of stone with forklift
Cumar positioning
cumar marble and granite logo and brand identity for trucks
Identity
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cumar marble and granite business cards vertical
Advertising
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cumar ad with maleficent character and green smoke
Interactive
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cumar home page on imac with malificent and green smoke

 

 

 

 

 

 

Adams Design
20 Park Plaza
Boston, MA 02116

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