We felt it was important to communicate the fact that all these luxury retailers were located within one shopping destination. Using the building as a backdrop and the Public Garden trees, flowers and fence as a foreground, we developed a series of illustrations that were not only sophisticated but fun as the changing seasons were reflected in the store windows, the trees and the passing shoppers.
Each season the color palette and the figures change against the architectural backdrop.
20 Park Plaza
Boston, MA 02116