Inspired by sea air and fresh ideas, we crafted a brand that feels upbeat and inventive at every touchpoint. From guest rooms to ballrooms, our strategy brings a bright, consistent tone across the entire waterfront hotel experience.
Brand Strategy
Identity
Advertising
Print
Signage
Photography
Website
SEA THE DIFFERENCE
Rooted in Boston Harbor’s maritime history, the identity blends navigation maps and seafaring symbols to evoke timeless coastal elegance and a spirit of exploration.
We extended the brand across all marketing materials, using original photography to create a cohesive set of brochures for weddings, events, guests, and general audiences.
We created a focused ad campaign showcasing the hotel’s key offerings, tailored to resonate with a range of audiences.
