25 Beacon

Working with Sea-Dar Construction and CNW Capital Partners, we developed a modern take on these 5 exquisite condos on historic Beacon Hill

This intimate residential enclave across from Boston Common marries Beacon Hill’s inimitable charm and history with freshly imagined homes designed for contemporary living. The challenge was to differentiate 25 Beacon from other ultra-luxe offerings and appeal to a small, super affluent target audience. The tagline, "Not your mother's Boston Brahmin," says it all.

25 beacon woman on balcony looking at state house
25 Beacon positioning on blue background
25 beacon building on beacon hill with state house
Identity
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25 beacon embossed logo on black
Print
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25 beacon brochure open with blue embossed type and rendering
Advertising
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25 Beacon set building on photoshoot with car
Interactive
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25 Beacon iphone-ipad

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