When you have nearly 450 condominiums to sell in a highly competitive market, getting the word out is critical. Site signage, billboards, kiosks, and massive digital displays all played an important role in promoting Echelon.
A construction scrim doesn’t have to be boring. Our signage campaign for EchelonSeaport illustrates how one can use construction signage to carry forward the brand’s messaging and personality. Each “panel” of this scrim can be used separately in a variety of media, including Instagram.