Twenty Two Liberty

These 118 extraordinary condominiums, the first on Fan Pier and developed by The Fallon Company, sold out before construction was completed

One of the first two buildings on Fan Pier and the flagship luxury residential property of the entire Seaport District, Twenty Two Liberty carried a heavy strategic load. We had to convince prospects that a world-class neighborhood would indeed emerge, create an exciting vision of life on a working harbor, and sell the then new concept of “seamless living.”

twenty two liberty building against blue sky
22 Liberty Positioning
twenty two liberty interior looking at city and roofdeck
Identity
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twenty two liberty red and blue business cards
Interactive
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22 Liberty website
Signage
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twenty two liberty pole flags with couple laughing and red bags on dock
Advertising
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twenty two liberty view of city at night
Print
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twenty two liberty brochure covers stacked with red spine