Creating Identity

Right below the glistening new building that is 50 Liberty is the marina that anchors the site and offers incredible views of the sunrise over Boston Harbor. The logo used the number 5 to represent the marina and the number 0 to represent the views from that side of the building. Simple with clean lines, just like the building itself.

Hydrangea flowers at 50 Liberty
50 Liberty color pallete of blues, white and gray
50 Liberty brand fonts
50 Liberty logo on light blue background
50 Liberty logo on navy blue background
50 Liberty blue pattern
50 Liberty business cards
50 Liberty shopping bag with pattern

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