The website used visually rich photography to tell the story of living on Fan Pier and Boston's waterfront. This was one instance where a picture was indeed worth a thousand words.
Brand Strategy
Identity
Tagline
Advertising
Print
Photography
Art Direction
Signage
Sales Center Graphics
Video
Website
We pulled from a rich library of images shot by Dave Desroches. The curated images shot from every point of view at Fan Pier, convey not only the spectacular views but the bustling seaport neighborhood as well.